Aligning BI With Corporate Strategy: A Tactical Perspective
July 20th, 2004Aligning your company’s business intelligence initiatives with overall corporate strategy makes complete sense. Few would argue against such an intuitive approach, especially as articulated by Robert Kaplan, father of the proverbial Balanced Scorecard. Yet a quick review of the real world reminds us how often we defy such thoughtful strategy and instead play things by ear.