Vectra Bank’s Business for Breakfast seminar series hosted CONNECT’s Maureen Clarry and Lorna Rickard who presented “Creating a High-performance Organizational Culture.”
Maureen Clarry and Lorna Rickard of CONNECT presented at Vectra Bank’s Business for Breakfast seminar series on September 18, 2007. Their presentation cut through the rhetoric that surrounds “corporate culture” by describing a research-based tool that is used to measure and manage organizational culture. It is based on decades of scientific study at the University of Michigan. The tool demonstrates the link between culture and bottom-line business performance, including such measures as return on investment (ROI); return on assets (ROA); sales growth; quality; and employee satisfaction.
Today many executives understand that creating a high-performance organizational culture is the only sustainable competitive advantage. Lou Gerstner, CEO of IBM from 1993-2002, summarizes this important point: “I came to see in my time at IBM, that culture isn’t just one aspect of the game – it IS the game. In the end, an organization is no more than the collective capacity of its people to create value.”